Pam Roth O'Mara Invited to Speak at 2007 Technology Transfer Society Meeting at UC-Riverside This event is being sponsored by the Kauffman Foundation and the A. Gary Anderson Graduate School of Management at UC-Riverside. keynote speaker is Professor Fiona Murray of MIT. Sessions will be held at the Richard J. Heckmann International Center for Entrepreneurial Management (see http://palmdesert. ucr.edu)
O'Mara Covers Colorado Nano Event for Small Times magazine By Small Times contributing editor Pam J. Roth O'Mara
August 8, 2007 -- The Colorado Nanotechnology Alliance (CNA) is "taking a proactive role in educating our companies, universities, labs, and citizens on EH&S [environmental health and safety] questions, concerns, issues, and potential regulatory initiatives by nanoparticles in the workplace and environment," says CNA executive director Debbie Woodward. Woodward's point is illustrated by the CNA's sponsorship of an event, Nanotechnology Monitoring in Occupational Environments and EHS Updates, held July 31 in Denver. The event featured presentations by Greg Olson, health and safety instruments product manager for TSI USA Inc.; Mark Savit and Carolyn McIntosh, partners at Patton Boggs LLC; and Don Ewert, who serves both as EH&S manager for NanoProducts Corp. and as AIHA (American Industrial Hygeine Association) Nanotechnology Working Group secretary.
Process Steps For Setting IP Strategy... Pam Roth, founder and president of consultancy IP-InSource (www.ipinsource. com), cautions that there isn’t a magic bullet that can obviate the need for a certain level of manual, hands-on work when trying to identify the important information assets in a company. The first step she advises for companies embarking on an IP protection program is an audit of everything that is considered an intellectual asset. This audit needs to be a broad-based activity involving departments beyond IT. In fact, she suggests forming a task force consisting of all IP stakeholders such as human resources, legal, and line of business departments. Such a “bottom’s up” task force not only has visibility to the panoply of a firm’s information assets, many of which are invisible to IT, but can be used to gain important, executive-level sponsorship for a comprehensive IP protection program.
Roth adds that once a firm has identified its information assets, it can “then look at the list to see what can be protected and how”—the “how” typically involves legal staff to determine if there are specific items of IP that can be protected by trademark, copyright, patent, or trade secret. Once a company has identified and developed protection mechanisms for its IP, she then advises defining formal policies so that employees know how to handle sensitive information and what actions to take when issues arise. She stresses that in order to keep up with changing circumstances, IP reviews should be incorporated into a company’ s standard business processes, much like regular financial or product reviews. ESG’s report echoes this advice: “If an organization does not have any formal processes for identifying and classifying information as intellectual property, there is virtually no chance that said organization can be considered (even by its own employees) as ‘excellent’ at conducting the tasks required to identify, locate, classify, and secure intellectual property.”